01:44 – Handling Initial Client Meetings

17:17 – Proprietary/Intellectual Property

• Lead Generation Trust Velocity
• Trade Secret

22:56 – Content Upgrades

• Philip Morgan: A Minimum Viable Funnel (MVF)

29:53 – Pitches

32:28 – If/When Property Becomes Public

• This American Life #427: Original Recipe

36:10 – Year-end Reports

Picks

• KingSumo (Reuven)
• Google Keep (Jonathan)
• Jonathan Stark: How To Write Proposals That Close Without Lowering Your Prices (Jonathan)
• Lead Generation Trust Velocity (Philip)
• SendOwl (Philip)
• Heap Analytics (Philip)
• The Primal Blueprint (Chuck)