01:38 - Matt Krause Introduction

02:56 - The Mindset Change/Attitude Adjustment and The 3 Most Common Misconceptions

  1. C-Level Executives
  2. The Elevator Speech
  3. Follow-up Collateral

08:50 - Impressing and Connecting with the Right People (Positioning)

18:53 - How do you write a speech?

  1. Talking to the wall (Rubber Ducking)
  2. Boy Meets Girl
  3. HGOMM (Hero, Goal, Obstacle, Mentor, Moral)

30:15 - Audience Participation

37:13 - Speechwriting No-Nos

  • Do not read off of your script

40:58 - Topic Selection

 

Check out Matt’s site specifically for The Freelancers’ Show listeners!

 

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