221 FS Generating Short-Term Cash without Taking Crappy Projects or Bottom-Feeding on Upwork

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    1:00: Topic introduction: Making fast cash

    2:45: Reach out to past clients

    • Might be a small project
    • Might lead to referrals

    5:55: Ask for referrals

    • Give them the tools to know who to refer you to
    • Be specific about what your ideal client looks like
    • Use LinkedIn for second degree connection introductions

    10:00 Use mental associations when making requests

    • Make specific requests; don’t think in broad terms
    • “Think like a fisherman, not like a fish.”
    • Use inbound and outbound approaches.
    • More Cheese and Less Whiskers

    17:30: Cold outreach

    • Might feel awkward, but it works
    • Start close to home
    • Pick an industry where you’ve had previously success
    • Make sure you follow up
    • Cold outreach episode with Kai

    23:40: Be creative

    • Kurt Elster blog post on handwritten notes
    • Birthday cakes

    26:10: Use social media

    • Reach out to your email list, blog, YouTube subscribers
    • Use Twitter for searches
    • Use Hacker News

    30:20: Offer a discount to current clients for prepayment

    36:30: Create a microservice

    Picks:

    Million Dollar Referrals by Alan Weiss (Philip)

    Duct Tape Marketing blog (Philip) cheese/whiskers

    ReplyApp.io (Philip)

    Blair Enn’s Prospecting Email (Philip)

    The Hourly Trap (Jonathan)

    Freelance Remote Conference (Charles)

    Slack Hangouts (Charles)