Erica Sadun

Gui Rambo

Special Guest: None

In today’s episode, the iPhreaks panel, Erica and Gui talk about his app ChibiStudio, the challenges and lessons learned, and specifically about how it's like to have a freemium app in the App Store. The app allows people to create their own avatar, or Chibi, that they the can share through the iMessage app. This is a great episode to learn about the thought processes that go into creating a new iOS app.

In particular, we dive pretty deep on: 

  • Where did the idea for ChibiStudio come from?
  • iMessage apps
  • How to improve the iMessage app success
  • Discoverability
  • Free app with in-app purchases. Why?
  • Different theme packs, especially during holidays
  • Balance between free content and paid options
  • Corporate outreach
  • Developing your own brand
  • Small and specialized audience
  • 2 pathways to monetary success
  • Using ads in apps
  • King Games
  • Ethical apps
  • Lessons he’s learned from developing
  • And much, much more!






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